Terms of Use

When you use our websites, mobile applications, and online services (the “Site”), we may store cookies on your web browser. Other third parties you choose to visit may do the same. This Cookie Policy explains what a cookie is, how you can manage your cookies, and what kind of cookies may be on our sites.

  1. WHAT IS A COOKIE AND WHY DO WE USE THEM?
    Cookies are small pieces of text. They are provided by most websites and stored by your web browser on the computer, phone, or other device that you are using. Cookies serve many purposes. They can help a website remember your preferences, learn which areas of the website are useful and which areas need improvement, and provide you with personalized content. Sometimes, cookies are enabled when pixels are placed on a website. Pixels are also referred to as web beacons, clear gifs, and tags. They enable websites to read and place cookies.

    First-party cookies and third-party cookies
    Cookies can be first-party or third-party. A first-party cookie is one that you receive directly from The Reed Semiconductor Company when visiting our Site. A third-party cookie is one that you have received from another party, such as Google or Facebook. We do not control what third parties do on other sites. However, we may work with certain third-party providers such as Google or Facebook to permit their cookies to function through our Site so we can learn more about your web experience on our Site and better personalize our services for you.

    Persistent and session cookies
    A persistent cookie is a cookie that is stored by the web browser on your device until it expires or you delete it. The expiration of a persistent cookie is determined by the creator of the cookie and can be upon a certain date or after a length of session time has passed. This means that, for the cookie's entire lifespan, its information will be transmitted to the creator’s server every time the user visits the website that it belongs to or another website configured to check for that cookie (such as an advertisement placed on that website). For this reason, persistent cookies are also called “tracking cookies.”

    A session cookie is created temporarily on your device for use by a website during your visit. This type of cookie may store information you enter and track your activity within the website. A session cookie is deleted after you leave the website or when the web browser is closed. A good example of a session cookie is the shopping cart on an e-commerce site. The session cookie stores the items that you add to your cart so they are not forgotten while you view products on other pages of the website. Using a session cookie, the items will all be in the cart when you go to the checkout page.

  2. HOW DO I MANAGE COOKIES?
    You can opt-out of cookies by enabling an opt-out preference signal or Global Privacy Control (GPC) on your browser.

    In addition, most web browsers let you choose whether to accept cookies. Most also let you delete cookies already set. The choices available, and the mechanism used, will vary from browser to browser. Such browser settings are typically found in the “options”, “tools” or “preferences” menu. You may also consult the browser’s “help” menu. Usually, deletion of cookies will anonymize the information associated with the pixel and a website will not receive any further associated information.
  3. WHAT KIND OF COOKIES DO WE USE?
    The Site may use Strictly Necessary Cookies, Performance Cookies, Functional Cookies. Any of these may be first-party cookies or third-party cookies, persistent or session. Please reference Section 2 of this Cookie Policy for information on how to manage these cookies through your browser.
    • Strictly Necessary Cookies: These are cookies without which you would not be able to use this Site. For example, Strictly Necessary Cookies adjust the Site data transmitted to match your Internet connection, get you to the secure versions of the Site, and help provide services you specifically request. If you set your browser to block these cookies, some parts of the Site will not work. Strictly Necessary Cookies do not store any Personal Information.
    • Performance Cookies: We use these cookies to count visits and traffic sources, to measure and improve Site performance. They help us to know which pages are the most and least popular and see how visitors move around the site. Performance Cookies do not store any Personal Information.
    • Functional cookies: These cookies allow the Site to remember choices you make and provide enhanced functionality and more personalized features. Depending on context, Functional Cookies may store certain types of Personal Information as needed to provide functionality.
  4. UPDATES TO THIS COOKIE POLICY
    We may change this Cookie Policy at any time. Please review the “LAST UPDATED” legend at the top of this page to see the last revision date to this Cookie Policy. Any changes in this Cookie Policy will become effective when the revised Cookie Policy is available on or through the Site.
  5. CONTACTING US
    If you have any further questions, please contact us by calling us at [email protected]